I grew up in India going to the bazaars with my mother. We would pick out the fabric and the trims together, bring them home, and I would watch her cut and sew an outfit we had designed at the kitchen table. Natural fibers, hand embroidery, block prints: that was simply what clothes were.
When I moved to the United States at fifteen, all of that disappeared. Shopping meant the mall and fast fashion, and the artisan-made pieces I loved were nowhere to be found. The artisans who made them had no way to reach people here.
After fifteen years in corporate work, I started Transcend in 2020 to bring the textile crafts I grew up around into clothes people actually wear: one-of-one and small-batch pieces made from reclaimed textiles and natural fibers, artisan made in India, Bangladesh, Uzbekistan and Seattle, with the makers paid fairly and their story travelling with every piece.